About me.

I’m deeply passionate about user experience design and the power of data-driven insights. By applying proven UX methodologies to real restaurant environments, I help restaurants deliver more intuitive, efficient, and engaging digital and physical experiences. My ability to analyze behavior patterns, apply critical thinking, and blend creativity with strategy enables me to deliver effective, customer-centered solutions for restaurants.

Experienced working in more than 10 different restaurant venues in Sydney.

UX/UI EXPERIENCE.

Freelancer

UX/UI Designer / Jun 2023 – Mar 2024

Collaborated regularly with the IKI Grocery Shop Chain as an external UX/UI partner, delivering web and mobile interface improvements. Led iterations of existing digital products and proactively pitched concepts for new features aimed at improving usability and aligning with evolving business goals.

Freelancer

UX/UI Designer / Jun 2023 – Mar 2024

Collaborated regularly with the IKI Grocery Shop Chain as an external UX/UI partner, delivering web and mobile interface improvements. Led iterations of existing digital products and proactively pitched concepts for new features aimed at improving usability and aligning with evolving business goals.

Digital Sense

UX/UI Designer / Jun 2020 – Mar 2022

Took initiative in establishing the company’s first UX audit process, enabling data-driven design decisions and efficient usability reviews. Actively researched and presented evolving UX/UI trends to support internal knowledge growth. Collaborated on multiple client projects, contributing to responsive design, prototyping, interface consistency, and user pain point resolution.

Digital Sense

UX/UI Designer / Jun 2020 – Mar 2022

Took initiative in establishing the company’s first UX audit process, enabling data-driven design decisions and efficient usability reviews. Actively researched and presented evolving UX/UI trends to support internal knowledge growth. Collaborated on multiple client projects, contributing to responsive design, prototyping, interface consistency, and user pain point resolution.

Attention Insight

UX/UI Designer / Feb 2020 – May 2020

In early 2020, before AI became a mainstream topic, I conducted in-depth research on user perception of AI, identifying a gap in the company’s communication strategy. I emphasized the importance of aligning the product narrative with emerging expectations around AI. I also contributed to prototyping internal system tools to enhance usability.

Attention Insight

UX/UI Designer / Feb 2020 – May 2020

In early 2020, before AI became a mainstream topic, I conducted in-depth research on user perception of AI, identifying a gap in the company’s communication strategy. I emphasized the importance of aligning the product narrative with emerging expectations around AI. I also contributed to prototyping internal system tools to enhance usability.

Tools.

Logo
Figma

Design

Logo
Photoshop

Visuals

Logo
Framer

No-code

Logo
Notion

Documentation

Create a free website with Framer, the website builder loved by startups, designers and agencies.